Our purpose

Our mission

The mission and values of Set Apart Initiative.

Empowering people through support, hope and practical action.

“Empowering individuals through support, hope, and practical action to improve wellbeing, strengthen resilience, pursue purpose, and build connected communities.”

Commercial activity is being developed around products, content, education and experiences, while future community-focused activity may include outreach, mentoring, workshops, wellbeing programmes and other initiatives.

Respect & dignity

Treating people with humanity, understanding and respect.

Integrity & accountability

Being honest, responsible and accountable for our actions.

Compassion & empathy

Listening, understanding and recognising different experiences.

Inclusion & equality

Supporting fairness, dignity and equal opportunity.